Digital Services : country and language
How to offer a better experience to your visitors based on your data? At a time when data is at the heart of our activities, it is crucial to know how to properly organise and structure your data strategy in line with your business strategy. What are the final objectives? What data should be valued? How can we better integrate it between each of our different departments?
When used wisely it helps to better define how a destination is developing and attracting visitors, but more importantly, it helps to better anticipate what people are looking for to provide an optimal experience.
