Websites development for an unified brand identity

Galimmo is a retail property operator with 51 shopping centers in France & Belgium.

The customer wanted to implement 23 new websites in a short time frame for its shopping centers to solve different issues: 

  • Lacking consistency & uniformity 
  • A need to offer a modern and optimal version as well as a shopping plan 
  • A need for a better website maintenance 

Business & Decision team worked on the development of 23 websites using the CMS Drupal 8.  
The experts worked in 3 dedicated phases to ensure a smooth & quick implementation for each website with a Functional Analysis to understand the key points of the projects & set-up the back office, the Implementation of the first websites & the roll out and finally the Run phase.  
As a result we could see some benefits generated by those new websites: 

  • Flexibility with the scalable solution. The customer can host future websites and connect with external websites tool or future mobile apps 
  • Significant increase in awareness & traffic on the website 
  • A better SEO ranking