Artificial Intelligence: From promise to value - White paper

Generative AI is evolving fast—but how do businesses move from hype to real impact? This white paper from Orange Business explores how organizations can turn AI potential into measurable value at scale.

Featuring in-depth case studies from Banque Populaire – Caisse d’Épargne (BPCE) Group, Pierre Fabre, and the Île-de-France Region, it showcases how predictive, perceptive, and generative AI are being deployed to enhance performance and efficiency across industries.

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Inside, you'll discover:

  • Strategic lessons from mature AI initiatives
  • Critical success factors: data, governance, sustainability, and talent
  • What’s next: agents, multimodal AI, and the role of regulation
AI - from promise to value

Whether you're shaping your first AI strategy or scaling existing efforts, this paper offers valuable insight into building responsible, future-ready AI ecosystems.

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